He took $20, teamed up with his brother, moved to Hollywood and began producing Laugh-O-Gram struggled to generate enough revenue to stay open, which left Walt looking for his next opportunity – which just so happened to be Disney Brothers Studio. One of Walt’s earliest film studios he is credited with co-founding is the Laugh-O-Gram Studio. It was a silent movie production workshop, but it wasn’t meant to last. He went on to start his own animation company shortly after. The company started with Walt. Before heading to Hollywood, or “Disney World,” Walt started off in Kansas, at a smaller film studio. He drew several cartoons for various publications but wanted more. Our stories of Walt Disney highlight an animator full of imagination and often neglect to point out an early roadblock Walt faced – that he was let go from early role because his imagination wasn’t big enough. Business schools and motivational speakers love to bring it up, and as strange as it might seem, it wasn’t the only setback the company experienced. Let’s discuss this famous film studio and production company and see the evolution of its charming logo. Where did the logo begin, and where is it now? This caste represents the pillars of the brand, how Disney is build on imagination, magic, and creativity for everyone, no matter their age. The castle means so much more than that though. Since 1985, this image of Cinderella’s castle has been The Walt Disney Company’s logo and while this logo directly ties back to the film, it also ties back to the real-life replica of the castle that can be found at Walt Disney World’s Magic Kingdom. Since Disney was founded, Disney’s logo has become synonymous with the pillars Walt Disney founded the brand on. The inspiration was pulled right out of one of Disney’s favorite films, Cinderella. Today, the brand has become a staple in the entertainment industry and beyond, but just like with any company, it’s important to look at where the company came from.įounded by Walt Disney himself, Walt had a love for animation and combined his love for that with entrepreneurship, production, and acting to introduce us to one of the most beloved brands in the world. If you do, then you have Walt Disney to thank and beyond those iconic Disney films, The Walt Disney Company is much more than a childhood movie powerhouse. When you think about what movies were pivotal to your childhood, do you think of movies like Beauty and the Beast, Lion King, or The Little Mermaid?

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